When you're a communicator, you avoid words that are obscure to the reader. That applies to punctuation, too.
Don’t sweat out a paragraph. Instead, make a list of sentences.
This approach is guaranteed to help you stop writing filler – and stick to the facts.
Saves time. Sounds smarter. Makes the job easier.
Just listen to the handsome guy in the video.
If you’re writing to inform, you’re not connecting with the audience.
People need a reason to go where you’re leading. They need a goal.
Write to persuade – every time.
Not only will you be more compelling, the writing will come easier because you’re focused on the action you want readers (or listeners) to take.