To State a Claim, Ask a Question


Here's a way to be more creative with your language when doing the never-ending tasking of framing up a topic for your audience.

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Do Your Readers Know What a Semi-colon Means? Probably Not...


When you're a communicator, you avoid words that are obscure to the reader. That applies to punctuation, too.


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Best or Worst, You Say? Compared to What?


"That's the best!" you say. "That's the worst!" you say.

That's among the weakest ways to express yourself. Here's why -- and how to fix it.

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Change the Way You Usually Start Writing.


We usually ask, "What's the topic?"

Stop that.

Instead, first ask what you want the reader to do after they’ve read it.


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Super-Size Edition: All About Adverbs

#quicktips #speechwriting Oct 07, 2020

Adverbs aren’t your friends – but are they ever useful?

Yes! When they change the meaning of the sentence!

Check out today’s super-sized video for a practical rule on using adverbs.

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Three Tips To Writing A *Fact Sheet* -- Faster!

#audience #quicktips Sep 23, 2020

My favorite writing tips are the ones you can use this instant. Here are three ways to speed things up when you’re writing a fact sheet.

Check out today’s video!

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The Last Thing You Say...

#audience #quicktips Sep 15, 2020

…is the thing they remember most.

Whether writing or talking, put your request for the end – the very end.

(See? Put it at the end, just like that.)

Check the video!

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One Simple Trick to Writing Superior Paragraphs


Don’t sweat out a paragraph. Instead, make a list of sentences.

This approach is guaranteed to help you stop writing filler – and stick to the facts.

Saves time. Sounds smarter. Makes the job easier.

Just listen to the handsome guy in the video.

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One Trick to OWN Your Audience


Greet them. Then…

… don’t say a word.

Stand in the quiet as long as you like. Audiences are desperate for you to fill the silence – so you’ll gain their complete attention.

My favorite speaking tip – check it out!

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Nothing You Write Is Just "Informational"


If you’re writing to inform, you’re not connecting with the audience.

People need a reason to go where you’re leading. They need a goal.

Write to persuade – every time.

Not only will you be more compelling, the writing will come easier because you’re focused on the action you want readers (or listeners) to take.

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